Pricing with confidence is one of the most powerful ways to grow your business, but it's also one of the hardest skills to master. In this brand-new one-day course, we're joined by special guest Maddi Cook, renowned pricing expert and coach, for an inspiring and practical session that will help you take control of your prices, your value, and your mindset.

Together, we’ll explore:

• Emotional Discounting, understand when and why discounts are given to loyal clients or clients in need, and how to manage these situations with confidence and professionalism.
• Pricing Based on Others vs. Your Own Value, Learn to set prices that reflect your true worth, not just industry averages.
• Shifting the Focus from Price to Value, Identify and articulate your unique selling point (USP) to clients so they see the value before the price.
• Loyalty Cards, Deals & Discounts – Evaluate whether your offers and incentives are helping your business goals, and how to structure them effectively.

Expect an engaging day of open discussion, real-world examples, and practical takeaways you can implement straight away. This course will challenge how you think about pricing and leave you with a renewed sense of confidence in your business decisions.

Want a sneak peek? Head to the Schwarzkopf eAcademy and explore our bite-size pricing modules, designed to give you an insight into the key topics covered in this session.

Spaces are limited, don't miss this opportunity to learn from Maddi Cook and take your pricing power to the next level.